The Ford Motor Company says its Mustang muscle car was the best-selling sports car in the world in 2016, thanks to an aggressive expansion into new markets for the iconic model.
Ford says of the more than 150,000 Mustangs it sold last year, nearly 45,000 of those sales happened outside the United States, a figure we presume includes the 7,655 examples bought by Canadians.
The Blue Oval automaker says the sales boost can be credited to notable sales gains in China and Germany, plus a move into a number of territories less widely-known than the Mustang itself.
Those include Bonaire, a tiny Caribbean island that belongs to the Netherlands; and New Caledonia, a French-controlled island off the east coast of Australia.
Ford’s Mustang plan for 2016 includes the first-ever shipments to Brazil, the tiny Republic of Palau, and the Ivory Coast. As it stands now, the only continent on which you can’t buy a Mustang is Antarctica.
We wonder how much the availability of Ford’s four-cylinder turbocharged EcoBoost has improved the Mustang’s appeal in overseas markets, some of which apply higher taxes to cars with larger engines. While it’s hardly the most excited version of the sports coupe, that engine seems certain to have broadened the Mustang’s customer base.
As has been Ford’s MO in recent years, the Mustang will receive a raft of mid-cycle updates for 2018 the company hopes will further increase the car’s desirability. Those changes include refreshed front and rear styling, an available all-digital gauge cluster, optional 10-speed automatic transmission and a magnetic ride control suspension.