Many automakers, especially premium automakers, point to SUVs as the recipe for future success—these are Canada’s favourites
#25: Porsche Cayenne
– August 2017 YTD Sales: -15% to 1,306 – Porsche Cayenne sales are falling in Canada as Porsche relies on the Macan for more volume and prepares to launch the third-generation Cayenne. It won’t be on sale until the middle of next year as a 2019 model, but having shown the new model, Porsche will undoubtedly see some customers wait for the arrival of a new Cayenne.
#24: Land Rover Discovery Sport
– August 2017 YTD Sales: -10% to 1,474 – While Canadian sales of the Land Rover Discovery Sport are falling, Canadian sales of the older Land Rover Range Rover Evoque are rising. In fact, the loss of 170 Discovery Sport sales so far this year have been counteracted by the gain of 198 extra sales of the other small Land Rover SUV so far this year. Don’t confuse the Discovery Sport with the new Discovery, as Land Rover is returning the LR4 to its historic nomenclature conventions with the launch of a new model.
#23: Lincoln MKC
– August 2017 YTD Sales: -6% to 1,706 – Joining the chronically unpopular MKT and the brand’s best-selling MKX, the Lincoln MKC is yet another Lincoln crossover that’s losing Canadian volume in 2017. The declines are mostly modest—MKC sales are down by only 101 units so far this year. But it’s nevertheless a poor trend in a market that’s increasingly fond of premium utility vehicles.
#22: Volvo XC90
– August 2017 YTD Sales: -13% to 1,727 – The Volvo XC90 continues as the Volvo brand’s best-selling model, but for how long? XC90 sales are falling, restricted in part by global supply. But with the less costly Volvo XC60 launching now, the tide could turn. Although year-to-date XC90 volume is 72-percent stronger, the XC90 outsold the XC60 by only 32 units in August, as XC60 volume jumped 41 percent.
#21: Jaguar F-Pace
– August 2017 YTD Sales: +217% to 1,842 – In the spring of 2016, Jaguar Land Rover Canada launched two all-new Jaguars: the entry-level XE sedan and the F-Pace crossover. Those two models are now Jaguar’s best sellers, but the F-Pace operates in an entirely different spectrum, outselling the XE by more than three-to-one while outselling the entire Jaguar car range by 467 units so far this year.
#20: Cadillac Escalade
– August 2017 YTD Sales: +9% to 1,844 – Combined sales of the Cadillac Escalade and its ESV long-wheelbase sibling are up by 155 units so far this year as sales of both models rise. The regular-wheelbase Escalade produces slightly less than one-third of the duo’s sales. The pair accounts for 29 percent of Cadillac light truck volume and 21 percent of total Cadillac Canada volume.
#19: Land Rover Range Rover Sport
– August 2017 YTD Sales: -4% to 1,910 – At Land Rover, the brand’s most popular model has lost 4 percent of its sales in 2017 as its sister brand, Jaguar, sells ever more F-Paces, the brand’s first-ever SUV. The Range Rover Sport is still Jaguar-Land Rover’s best-selling model in Canada, but not by much. The F-Pace is only 68 sales abaft.
#18: Mercedes-Benz GLS-Class
– August 2017 YTD Sales: +34% to 2,042 – Mercedes-Benz’s biggest utility vehicle is by no means rendered unpopular by a big price tag. In Canada, the GLS-Class (formerly known as the GL) generates 255 monthly sales. Compare that with 85 monthly sales for Mercedes-Benz’s sedan flagship, the S-Class.
#17: Audi Q3
– August 2017 YTD Sales: -16% to 2,319 – Canada’s third-ranked subcompact luxury crossover, the Audi Q3 is also Canada’s third-ranked Audi utility vehicle. Based on an older Volkswagen Golf platform, the Audi Q3 doesn’t have the same premium feel as newer Audi designs, and it’s beginning to be reflected in sales figures. In a booming market, Q3 volume is down 16 percent so far this year.
#16: Lincoln MKX
– August 2017 YTD Sales: -3% to 2,355 – Through 2017’s first eight months, Ford Motor Company’s Canadian Lincoln sales are up 3 percent. That’s despite a 3-percent loss at its top-selling model, the Lincoln MKX. Based on the Ford Edge, MKX sales have fallen by a modest 72 units so far this year, but Lincoln has made up the gap with rising car sales, bolstered by the launch of the MKS-replacing Lincoln Continental.
#15: Porsche Macan
– August 2017 YTD Sales: +45% to 2,378 – Although sales of the Porsche Panamera have more than doubled this year, while sales of the Porsche 911 are rising toward another all-time record year, it’s the brand’s least expensive model, the Porsche Macan, that does much of the heavy lifting. Porsche averages nearly 300 Macan sales per month in Canada, 42-percent more volume than Porsche achieves with its entire car lineup.
#14: Mercedes-Benz GLA-Class
– August 2017 YTD Sales: -20% to 2,506 – Approaching a meaningful facelift for the 2018 model year, the Mercedes-Benz GLA has lost one-fifth of its Canadian sales, year-over-year. While some of this could be blamed on a transition, can any of the GLA’s decreased demand be related to the launch of a twin, the Infiniti QX30? Not only is the QX30 another subcompact luxury crossover in a small field, it’s a platform partner of the GLA. Combined sales of the duo are up 6 percent in 2017.
#13: Infiniti QX60
– August 2017 YTD Sales: +6% to 2,885 – At an Infiniti brand that attracts much of its attention with high-output Q50 sedans, the stylish Q60 coupe, or the new entry-level QX30 subcompact crossover, the Infiniti QX60 continues as the model that generates the most sales. More than one-third of the Infinitis sold in Canada so far this year have been QX60s, which is propelling Nissan’s upmarket brand toward another record year.
#12: Audi Q7
– August 2017 YTD Sales: +13% to 3,358 – The Audi Q7 was Audi’s first utility vehicle, and despite a long-running first-generation Q7 that lingered for a full decade, the biggest Audi crossover was improving its Canadian market share at the end of its run. Nevertheless, the new Audi Q7 is wildly more popular, generating 2.5 times more sales now than the first Q7 did at its peak.
#11: Acura MDX
– August 2017 YTD Sales: +8% to 3,745 – With production improvements expected as Honda moves some Acura MDX production away from Alabama (where it shared a plant with three Hondas) to Ohio, sales of the Acura MDX are expected to consequently rise, as well. Year-to-date, Acura has earned 29 percent of its Canadian volume from the MDX, up from 27 percent a year ago.
#10: BMW X3
– August 2017 YTD Sales: +1% to 3,758 – As BMW readies the launch of the third-generation BMW X3 for the 2018 model year, sales of the outgoing model are flat. That’s to be expected as BMW transitions. Yet BMW expects the new X3 to be the leader in its segment, a segment it’s largely responsible for spawning with the first X3 14 years ago.
#9: BMW X1
– August 2017 YTD Sales: +24% to 3,908 – Canadian sales of the BMW X1 jumped to record levels in 2016 and are ahead of that pace by 29 percent so far this year, a gain of 755 units. The X1 is Canada’s top-selling subcompact luxury crossover, having generated half-again-as-many sales as its closest rival through 2017’s first eight months.
#8: BMW X5
– August 2017 YTD Sales: -6% to 4,088 – After soaring to record levels with a 29-percent year-over-year boost in 2016, the BMW X5 has proven unable to completely match that level of success in 2017. Part of the problem is limited supply from the South Carolina assembly plant where BMW builds most of its SAVs for global consumption. Combined, BMW Canada’s five utility vehicles account for more than half of the brand’s year-to-date volume.
#7: Mercedes-Benz GLE-Class
– August 2017 YTD Sales: -16% to 4,395 – Historically Mercedes-Benz’ top-selling utility vehicle, the Mercedes-Benz GLE (formerly known as the M-Class) has lost its grip as the GLC generates ever more demand and the GLE reaches old age. The current generation has been on sale since the 2012 model year.
#6: Cadillac XT5
– August 2017 YTD Sales: +320% to 4,431 – Half of the vehicles sold by General Motors Canada’s luxury brand so far this year have been Cadillac XT5s. Year-over-year, the XT5 has grown Cadillac crossover volume by 33 percent.
#5: Lexus NX
– August 2017 YTD Sales: +24% to 4,800 – Although the RX persisted for nearly two decades as the brand’s top-selling utility vehicle and the entry point to the brand’s SUV/crossover range, Toyota carved out space below the RX for the Lexus NX, which quickly proved to be a hit despite tremendously in-your-face styling. Despite its incursion, RX sales haven’t slowed. Lexus relies on the two models for two-thirds of the brand’s sales.
#4: Acura RDX
– August 2017 YTD Sales: -1% to 4,984 – Honda’s upmarket Acura brand is flying in the face of a positive market-wide trend in Canada so far this year. While auto sales are soaring towards yet another record calendar year, Acura volume is down 2 percent in 2017. Part of the reason? Sales of the Acura RDX, the brand’s top-selling model, aren’t growing. The bigger reason? Acura car sales are down 10 percent.
#3: Mercedes-Benz GLC-Class
– August 2017 YTD Sales: +100% to 5,420 – The Mercedes-Benz GLC is the top-selling utility vehicle at Canada’s top-selling premium auto brand. Total Mercedes-Benz sales are up 12 percent to 34,803 units so far this year. Much of the growth experienced by the brand, which has added 3,716 sales to date, has been caused by the GLC. Sales of the Canada’s third-ranked premium utility vehicle are twice as strong this year as last.
#2: Lexus RX
– August 2017 YTD Sales: +16% to 5,972 – While the Lexus RX is the No. 2 premium brand utility vehicle in Canada, it’s historically been the category’s top seller in the United States, and by a wide margin. North of the border, the RX, which accounts for more than a third of Lexus’ volume in Canada, trails the No. 1 premium utility vehicle by 848 sales with four months remaining on the calendar.
#1: Audi Q5
– August 2017 YTD Sales: +30% to 6,820 – Canada’s top-selling premium brand utility vehicle in 2015 and 2016, the Audi Q5 is building its lead in 2017, as well. Thanks to the launch of a new model – which would be perceived as overdue if not for the increasing sales success of the aged first-gen model – Q5 sales are up 30 percent so far this year. That’s a gain of nearly 1,600 sales.
Through the first two-thirds of 2017, Canadian sales of premium brand SUVs and crossovers are up 12 percent to more than 90,000 units. That’s twice the rate of growth than the market is enjoying overall, as premium brand utility vehicles now account for 60 percent of all premium auto sales.
With four months remaining on the calendar, these are Canada’s 25 top-selling luxury SUVs/crossovers in 2017.